Phin is a Partner at First Round Capital and a sneakerhead. Before joining, he worked at AND 1 from “day 2″ and founded a fitness video game company.
In his first job after college, Phin spent six years helping to scale AND 1 Basketball from $15 million to over $225 million in revenue. As the Creative Director for Footwear he led product direction, managed relationships with national retail accounts, and created the initial concept for the signature AND 1 marketing property — the AND 1 Mix Tape.
After training for an Ironman in 2002, he wanted to build fitness technology and founded an independent video game company to do it. The company developed and published Yourself!Fitness, the first fitness game for Xbox and PlayStation 2. Phin managed product, marketing and distribution and secured retail partnerships with Nordstrom and Best Buy as well as promotional partnerships with Procter & Gamble and McDonald’s.
Following a consulting engagement for MTV in product and marketing, he decided to pursue an MBA at the Wharton School of the University of Pennsylvania. A basketball player during his time at Haverford College, he's since maintained his addiction to sneakers, love of hip-hop, and a decent trash-talk vocabulary. Phin lives in San Francisco with his wife, Carrie, and daughter, Etta.
@PC_Endurance go Adrienne - that is where my money is...