The other day, I had a meeting with a startup founder at my office. We’d gotten a box of fancy chocolates, and I wasn’t sure which one to eat. So I took pictures of each of them and created a little poll to ask the general public to vote. Then, the other night, I was at Bed Bath & Beyond, and I remembered that my husband needed new razors, but I wasn’t sure if he used Mach 3 or Mach 3 Turbo. I took pictures of the two and sent him a quick note to ask, “which one?”
In both cases, I used the new free iPhone app Seesaw, which launches today. It made it easy to draw up a nicely formatted poll, where other people tapped to vote. For the razors, Seesaw automatically created a Web version of the poll to text to my husband, who didn’t have the app.
You’re standing in the changing room at REI, looking at a sweater you’re thinking of buying. “Does this make me look dorky?” you wonder. Or is it just hipster-ish enough?
Enter Seesaw, which will help you “make decisions with the help of the friends that matter most,” according to its cofounder and chief executive, Aaron Gotwalt.
Seesaw is a new company from three co-founders of CoTweet, one of the first big Twitter business services. The new company lists Aaron Gotwalt, Jesse Engle and Kyle Sollenberger as its founders. A Techcrunch report by Drew Olanoff noted that, aside from Betaworks, the early round is entirely made up of CoTweet investors. So whatever the team is doing, it looks like investors were happy with the return they got when CoTweet was snagged by ExactTarget in 2010.
An interesting team is getting back together for something new, and it’s worth noting. The founders of CoTweet, a company which was acquired by ExactTarget, is joining forces for a new startup called Seesaw. This time, Aaron Gotwalt is listed as CEO, and Jesse Engle will be heading business development. It’s a swap from the first time around with CoTweet. The pair are joined once again by Kyle Sollenberger.